If you've ever caught yourself saying that in your head, or out loud (we all have)... this challenge is for you.
Join the ONLY digital guided transformational experience that solves the single most common human condition we all face... it'll help you go from the "Stuck Zone" to the End Zone.
"I know what I need to do, I just can't get myself to do it... YET!"
Now you too will have the “I used to really suck at it but now its just normal” kind of experience that me and thousands of others have had.
All you have to do is pour yourself into the experience... with just one email per day for 21-days.
Here’s How it Works.
💪🏼 Bring something you want to work on, say, a trophy daily habit you’ve struggled with like I did.
Something juicy though.
Ideally something that you’ve struggled with for a while.
If you have no idea what it could be, don’t stress. I’ll help you sort it.
Some of the most common are:
- Getting out of bed early…
- Working out consistently…
- Eating healthier…
- Nailing your morning routine…
- Getting your most important tasks done first…
- Daily meditation or journaling…
But it can be ANYTHING you want.
Doesn’t matter how long you’ve struggled with it either.
In fact, the longer you’ve struggled with it the better.
One woman named Misty struggled to get up at 6am her entire adult life. She was 77 when she went through version 1.0 of the challenge, this is 4.0.
Just checked in with her before writing this… at 81 years young… she’s STILL getting up out of bed at 6am as if she was born doing it.
To put it simply... the Breakthrough Challenge process looks like this…
- Pick an area of your life or business you want to improve with a new level of personal performance.
- Open an email every day for 21 days.
- Watch a couple short videos.
- Do a few exercises in a few spare minutes of your day.
- Activate what I call your “Super Human Nature”
- Start doing the thing as if you were born doing it.
Now… that might sound less than miraculous to you.
NORMAL doesn’t sound miraculous.
It sounds normal.
And that’s the point.
Making greatness normal.
Makes "everyday hero" status normal too.
Although it never gets old, this “create permanent habits out of thin air” thing is so normal to me that I don’t get excited about it as much anymore.
Want to know what’s even more fun?
Making sure we pick the RIGHT habit.
Because when we do, a FLOOD of good things happen.
It’s like… just tame the RIGHT wild stallion and you end up winning the Kentucky Derby kinda thing.
A different Sherry put it this way…
“Regarding that ‘pattern of momentum that was started by one really simple thing’… SNOWBALLS 🙂 Rolling down hill!”
—Sherry McMahan
Breakthrough Challenge Participant
What’s different about the Breakthrough Challenge… (besides everything)?
You will experience for yourself why this is the best thing you could possibly spend your precious time and resources on.
It was born out of a “holy discontent” to right the wrongs I had experienced.
I was just an innocent dude who wanted MORE for himself and his family.
“Please God, let this be the thing that actually works for me…“
Only to be disappointed by program after program… no matter the price tag.
Looking back, it’s embarrassing how much I “invested in myself” hoping to escape the Almost Life only to be left making monthly payments for nothing.
Despite giving it all I had, nothing ever changed…
…but the amount of debt I was in and the decibels of the voice inside my own head which was sick of the Almost Life.
Until the voice in my head was so loud I was deaf to my own wife and kids.
So she left me.
Turns out, that’s not uncommon.
But it should be… because I wouldn’t wish what I’ve been through on my worst enemy (if I had one).
This letter is my effort to make things right.
I felt compelled to make this experience BETTER than anything I had ever been through.
Even better than programs that were $15,000 or more…
And it worked.
Look what Mark said publicly a few days ago…
“Breakthrough Challenge has been the BEST investment of my day.
“I’m beyond impressed. I’ve been through 10k programs and 20k programs that didn’t have near this much ingenuity in getting the results needed.
“Its engaging, your funny, and I’m on track for the first time in a long freaking while. Appreciate you more than you know!”
—Mark Santiago
Breakthrough Challenge Participant
Here’s the actual Facebook comment…
It wasn’t easy creating this for you.
But its soooo worth it.
It took 14 months of testing and tweaking and honing to get it ready for you so that you can just come along for the ride with full confidence it’ll work for you too…
Aaaaand… that was just version 1.0.
The current version is 4.0.
Four point oh.
It loves all over you so you can love yourself.
“I loved how it was delivered in bits and pieces. I can’t even remember the last time I finished a course I bought. This was different.
I actually did EVERYTHING. I read every single email, every single word, every single exercise. I’m amazed at how simple it is. So drop-dead simple, yet what I learned and did has changed the course of my life. I know now how to get everything I want.“
—Yisel Guajardo
Breakthrough Challenge Participant
Just let your mind wander and imagine the possibilities.
It’s built to employ your human nature in every way possible to work FOR you instead of against you.
Like a good partner who has your back would.
There’s nowhere else you can get this kind seamless and humanized digital experience.
Your Super Human Nature and normalization is just ONE dimension, the most powerful, of your human nature.
But we don’t stop there.
As you’ll see, that’s how we’re able to get you to the finish line with results in hand over 90% of the time and change a lot of lives.
Normal completion rates for a typical boring online course is a measly 4% because they don’t take the time and effort to activate your human super powers.
For example, the human mind loves to anticipate.
That’s one of its favorite tactics to keep you stuck living the Almost Life…
Fear,
overwhelm,
procrastination,
doubt,
anxiety…
They’re all created by your mind’s ability to anticipate best and worst-case scenarios.
As you should know by now, it’s not smart to fight against nature.
So there are…
- NO modules…
- NO logins…
- NO table of contents…
- NO syllabus…
…for you to anticipate.
I don’t even tell you what the 3-step process is.
That’s on purpose.
Also, the human mind hates change, but loves novelty.
So, we make the experience FUN and load it up with unanticipated twists and turns like one of those old-school choose-your-own-adventure books.
The emails are fun too…
“You have now achieved the status of my most anticipated email ever. I really look forward to these daily inspirations… and we’re just getting started.”
—Dr. Murray Beaulieu
It’s almost like a theme park experience but in more meaningful ways.
If you knew exactly what the marquee roller coaster is like, it wouldn’t be as much fun.
So I don’t spoil your ride by telling you what will happen 🙂
Lemme just say, it’ll be exhilarating.
Although we may have just met on here, what this means for you is that…
- You need to trust me. I will not tell you exactly what you’ll experience or you WON’T actually do it (and it’ll ruin the ride)… and I’m just not willing to do that to you.
- I need to ask you to purchase admission or you are less likely to value the experience. But I think you’ll really love how I do it….
This whole letter was written to get you right here…
Maybe you thought I was going to be like everyone else and charge you through the right nostril for it… Nah.
That’s how bad I want you to have this transformational experience that changed my life…
…and the lives of thousands of people in 19 countries and growing.
The Breakthrough Challenge will change your life too, if you let it.
Here’s how we’re going to do this together…
Imagine its like buying an all-access pass to your favorite theme park, spending the day in life-changing bliss, and then getting all your money back when you finish.
“It’s the most life changing event I have ever experienced, nothing has affected me in the most positive way that this did, and it did it and the simplest way possible, in a way that goes against anything I’ve learned in the past, and looks at things from a unique angle that no one else has ever come close to.”
—Omar Hadid
Breakthrough Challenge Participant
Why am I basically giving this breakthrough experience away?
Since the challenge happens online, from any device, within your email inbox, one day at a time, over 21 days… from the comfort of your own life.
I can reach more people with less time.
So no, it’s not $12,000 any longer.
Nor is it $995, which is the most recent ticket price.
Thanks to technology, we can do better.
After all, this whole deal is about righting the wrongs I had experienced anyways.
Investing my face off with nothing to show for it.
So let’s not make this about finances at all.
That said, I’m also not willing to cheat you by making it feel free…
That way we can harness the weight of a financial commitment to your benefit.
Yes, we’re using your human nature’s sunk cost bias (i.e. FOMO… fear of missing out).
Let’s call it a deposit.
A simple $95 deposit is perfect.
Much less than our upcoming family trip to the rodeo where they try to tame wild things.
Give me a small $95 deposit and I’ll it becomes refundable when you finish the challenge 🤯
I’m serious.
All you have to do is open an email every day for 21-days, do a few things, and you get your deposit back after having all the fun.
That’s way better than some Money Back Guarantee.
Getting your money back is the actual offer here LOL.
👉🏼 Finish the challenge and its free.
Unless you had such an amazing experience that you want to leave your deposit as a tip (would be so grateful).
Might seem like a weird offer.
Way I see it, you’ve already been sold a thousand things that haven’t worked for you.
So let’s not have you purchase anything right now.
Put down a $95 deposit, I’ll hold it for you until you’re done and then it becomes refundable.
Now…
You might be thinking…
“Is this some ploy to flunk me out so you can claim my deposit?”
Nope.
I already told you that we get north of 90% to the finish line because of how we employ human nature on your behalf.
Don’t join up unless you intend on finishing.
“The only program I have ever finished”
“Over the years I have spent countless dollars buying courses because somewhere in me something is crying out. By the time it arrives, my negativity (which likes to pass it self off as “being realistic” not “being pessimistic”) kills it and the packages remain unopened. You have the distinct (although dubious) honor of being the only program I have ever finished. I’m so glad I did.”
—K. Haley
If for some reason you are one of the 6-10% (on average) that don’t make it through…
I WILL donate your deposit to Operation Underground Railroad, an amazing company that fights human trafficking.
I have almost 7 kids.
Four boys (one in heaven), three girls (one on the way).
I can’t stomach that some children are stolen and sold into sex slavery.
So I donate the deposit of those who don’t make it through to fund the fight.
One child lost is too many.
There’s no way to lose here.
But what about me?
What’s the catch?
You might be wondering how I am able to afford doing all this for basically free?
You’re spot on.
It’s expensive to run this experience for you.
Giving your deposit back after supporting you all the way through the challenge seems unsustainable.
Financially, I don’t mind making this “weird” offer.
Because maybe… at the end of the challenge, once you’ve had all the fun, maybe you’ll realize there’s MORE fun to have together.
Like my man John here…
“This was an experience – I am doing something I struggled with for years every day with out much effort because it’s just what I do. If 21 days with Seth can change me this much I would love to see what else I can achieve.”—John Hegarty
If you’re one of the ones who dare for even MORE results in life and business…
You’ll probably choose to be a part of our small army of super humans who have chosen to speed up their growth even further and work closely together long term.
Some people call that a catch.
I hope you take me up on it, because it’ll change your life even more… any further work together is entirely optional.
Where do you want to go from here?
Frequently Asked Questions
You Might Be Wondering...
Is there a guarantee?
Super common to see “money-back guarantees” so that you don’t feel like you’re risking your livelihood. Seems kinda silly here though… seeing how the offer is to give you your deposit back after you finish. I don’t know what to call that…
But I will give you this guarantee… if you commit fully to the challenge and show up every day… it will change your life. There’s no way you go through the challenge fully committed and come out the same person. Facts. Pastor Larry here says the same thing:
I promise you if you play full out you will change and you will see life different because more of you will show up. From experience I have also participated in a lot of programs, seminars, read many books and watched many videos but this challenge by far has brought me personally further, and faster than I ever thought possible. My wife Billie has seen a change in me and she wants to experience what I have.
—Pastor Larry Devoght
Breakthrough Challenge Participant
Is this a limited time offer?
No. But your LIFE is. This is where we can add some kind of scarcity ploy to compel you to action. Time is the best one I can think of. How much longer can you put up with the Almost Life? If you don’t have enough reasons to take me up on this no-brainer of an offer… all you need is a mirror.
Go look yourself in the mirror. We’ll be here for whenever you’re ready to stop wasting years of your life doing things the slow and painful way only to get nowhere. I hope you make this day the LAST day of your Almost Life.
Why don’t you tell me what your 3-step system is?Good question. Typically, if I were common and this were a common online course, I would have impressed you about how amazing the whizbang 3-step system is. Here’s the problem with that…
If I told you what it is, that would be like telling a four year old there’s no Santa Claus. It kills human nature’s desire to anticipate novelty and spoils the wonder of Christmas. We want to use your nature not abuse it. But that’s not the only reason…
If I told you what it is right now, you probably think its so simple and elegant it looks great on a shelf. Means I’d be responsible for giving you some life-changing information only to see you do nothing with it. Not good enough. You must learn it by experiencing it.
Start Your Experience with the 3-Steps Now
What if I’m in another program right now?Great! I honor that your focus is precious, but you need to know that if you pour the Breakthrough Challenge experience on top of ANYTHING else you are doing, you will get better results out of it, guaranteed.
Doesn’t matter if its school, sports, business, life, relationships, or other coaching programs. The Breakthrough Challenge addresses the core mechanism that will unlock your potential in anything you chose to focus on.
What if I’m busy and my time is limited?The Breakthrough Challenge was built from the ground up to NOT be overwhelming but to be fun and engaging. It’s spoon-fed purposefully. If you feel like your time’s limited then you probably also feel out of control in your life.
That makes this the very BEST thing you could give yourself because it will hand you back the time you’ve been missing (Example: if you’ve struggled to get up early in the morning, what would getting up at 5am do for how much time you have in the day?)
I seriously thought I made a mistake signing up because I am so overwhelmed with the “crap of life and business” stuff. Well, despite this mind-bending discussion in my head, I think this is exactly what I need. Let’s go!
—Jeff Thomas
Start Now and Spend Your Time More Wisely
How is this different? What if I’ve already spent years and thousands of dollars on personal development?If something else has worked for you then why are you here? You’re here because 1) nothing else has worked well enough to get the results you want or 2) you’re wanting to avoid all the stuff that doesn’t work. Either way, the Breakthrough Challenge is perfect for you. It works better the longer you’ve struggled.
“Will this work for me if I’m __________”?Come find out… if human nature is the reason for your current status in the Almost Life, this experience will enlist your better nature to do your bidding. Translation: it’ll absolutely change the game for you.
There are only a couple pre-reqs. You must be human and you must be willing/ready to change. Because there’s zero chance you come out the other side of this the same person. If you do not fit these criteria, then please don’t commit.
What if I’ve tried for years to change that one thing about myself?Before you shake your head in disbelief that you can actually change that thing you’ve struggled with, let me tell you this… in my experience, the LONGER you’ve struggled with it the better… because your commitment level is higher. Give the challenge a few minutes a day to work its magic. You’ll thank yourself for it.
Start NOW and Let the Challenge Work For You Too
How is it delivered?Carefully crafted. Lovingly timed. Ruthless accountability… Every breakthrough experience is unique and different, but delivered via email to your favorite device. You choose your own adventure all along the way. That said, we don’t send you to a membership site loaded with hours of overwhelming content. That’s what everyone else does.
There’s no login. No bloat. No friction. Just a seamless breakthrough experience delivered in spoonfuls to the comfort and familiarity of your private inbox and mobile phone. Commit, then sit back and savor one small bite at a time. You’ll love it.
When does it start?Immediately. It does NOT have to be a consecutive 21 days (remember that choose your own adventure thing?) If you want to commit now and start later, let me know. We can do that too.
Start NOW and Get Day 1 in Minutes
If it’s so simple then why does it take 21 days?Great question. The 3-steps I run you through in the challenge are so simple that if I were to tell you what they are right now, you wouldn’t believe me and you won’t get the result you want either. That’s why I carefully spread out your experience over 21 days to guarantee you get to the finish line with a result you’ll be happy with and an experience you’ll want to tell your people about.
What if I have a trip or vacation or family emergency?You will have complete flexibility on the timing of your experience to accommodate for anything that life throws at you. It’s as easy as pressing a button to call a timeout, or slow the pace and timing.
Can I bring along my partner/spouse/friend?No. They will need to start their own breakthrough challenge experience. It’s not productive to have them “look over your shoulder.” Everyone is different and they should choose their own adventure too and have their own breakthrough experience. That said, you won’t be able to keep it a secret. So please invite them to have their own experience.